Project Overview

Client:
Aurora is a Virtual Chain built on NEAR. The Aurora India Community focused on educating and onboarding Indian users into Aurora Ecosystem.

My Role:
Freelance Graphic Designer
I supported the Aurora India community by designing social media creatives, infographics and sometimes even assist the marketing campaigns and twitter spaces.

Tools:
Photoshop

Team Members:
Johanga (Advisor), Sachin M (Guild Leader), Dinesh K (Growth & Marketing)

Context

This project focused on creating new marketing collaterals. The objective was not to redesign or solve a strategic problem, but to visually execute marketing requirements with consistency, clarity, and high production quality.

Objective

To design fresh, on-brand marketing assets. Social media creatives, presentations, blogs and video tutorials were the key marketing assets that clearly communicated product messaging.

Key hints

The final collaterals introduced fresh visuals that supported marketing campaigns and product communication. The assets were used across multiple channels and provided a reliable visual framework for ongoing and future marketing efforts.

Impact

The marketing collaterals strengthened visual consistency across Aurora's communication channels while introducing fresh, on-brand illustrations. The assets supported ongoing marketing campaigns, product communication, and educational efforts, helping the team deliver clear and professional visuals at scale.

Twitter Analytics:

Telegram Analytics:

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